It’s not what you know, it’s who you know” 

Not an entirely true statement these days, but it’s still an alarming statistic to hear that some 90% of vacancies are never publicised. Although a number are filled through internal applicants, there’s still a large percentage (probably some 30-40%) that are filled through recommendations, direct enquiries and word of mouth (networking). These positions never make it to a job board, recruitment agency or newspaper.

The hidden job market is widely based on two key areas; networking and sourcing your own leads

Networking doesn’t necessarily mean having to go to lots of dinner parties, work functions and seminars (although that’s great if you have the money and time). Networking should be made simple and enjoyable as should gaining leads. Think of it as a mission – your mission.

And for those who succeed – the rewards can be endless

So here’s a simple step by step guide to help you explore the hidden job market. For those of you who aren’t sure whether you have the skills – what have you got to lose ?

 Step 1  Complete a list of businesses / organisations you would like to work for by:- 

1. Compile a list – choose some 10-15 businesses or organisations. Try to establish a theme, eg market your details to construction companies, major corporate businesses, small businesses etc
    

2. Information & Fact find - read papers and professional journals to find out what’s happening within these industry sectors. Look out for companies that have just announced significant growth, recently acquired new businesses, or have simply made the headlines in a positive manner.
    

3. Internet search – check company websites to gain further information.
    

4. Talk to friends – this is one of the most important re-sources that’s often omitted. Talking provides invaluable information from the most unusual sources.

    Step 2  Contacting those on your list:-

1. Obtain contact names - Call the companies reception, ask who deals with recruitment, find out who the best point of contact is for forwarding your resume. Try to ask reception what the company is like to work for. Try to find a few more facts that could be useful to your application.
    

2. Don’t take the easy way out - avoid logging onto the internet and just firing an email without knowing who to. You are looking for that personal approach.
    

3. Send your resume – forward with a covering letter and preferably by hard copy through the post to a particular person or department if you have on.

We provide resume services to help you gain the most from your search.